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SONO Sonos Inc

Last updated: May 11, 2026

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Execution Consistency

Did the company actually spend money buying back stock in 3+ of the last 4 quarters?

Bought back stock in 4/4 quarters. Q2 2026: $33M, Q1 2026: $27M, Q3 2025: $52M, Q2 2025: $53M

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Execution Acceleration

Is the most recent quarter's buyback spend more than 15% above the trailing average?

Latest quarter $33M vs trailing avg $44M (-24%)

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Buyback vs FCF

What percentage of free cash flow is going to buybacks? Bull: 30%+. Bear: negative FCF or no buybacks.

Negative FCF ($-289M), buybacks not supported by cash flow

Buyback Intensity

How fast are they shrinking the float? Bull: 2%+ annually. Bear: under 0.5%.

Missing shares repurchased or outstanding data

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Insider Buying

Are officers and directors buying stock with their own money on the open market?

35 open-market purchases by 6 insiders

  • Arabia Carmine () bought 50 shares at $14.49 on 2026-05-06
  • Coliseum Capital Management, LLC () bought 125,000 shares at $13.57 on 2026-03-17
  • Coliseum Capital Management, LLC () bought 13,920 shares at $13.25 on 2026-03-16
  • Coliseum Capital Management, LLC () bought 90,000 shares at $13.20 on 2026-03-13
  • Coliseum Capital Management, LLC () bought 180,000 shares at $14.22 on 2026-03-11
  • Coliseum Capital Management, LLC () bought 320,000 shares at $14.19 on 2026-03-10
  • Coliseum Capital Management, LLC () bought 420,000 shares at $13.95 on 2026-03-09
  • Coliseum Capital Management, LLC () bought 118,020 shares at $15.25 on 2026-02-25
  • Coliseum Capital Management, LLC () bought 133,259 shares at $14.83 on 2026-02-24
  • Coliseum Capital Management, LLC () bought 360,000 shares at $14.90 on 2026-02-23
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Insider-Buyback Convergence

Are both company buybacks and insider buying independently active? Bull when the company is buying back stock in 2+ quarters and insiders have made 2+ open-market purchases.

Company buybacks in 4 quarters and 35 insider purchases by 6 insiders (no calendar overlap, but both independently active)

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Insider Net Direction

Over the last 90 days, are insiders net buyers or net sellers on the open market?

Insiders bought $39M, sold $0M in the last 90 days (net buying)

Red Flag

Active buyback + insiders net selling 3x+ more than buying. Company cash may be supporting price while insiders exit.

No buyback-insider divergence detected